Plastic Free July
Plastic Free July is a global movement that encourages people to reduce their plastic usage for the entire month of July.
The initiative was started in 2011 by the Plastic Free Foundation and has gained momentum over the years.
The goal of Plastic Free July is to raise awareness about the harmful impact of plastic on our environment and to inspire individuals and communities to take action by making simple changes in their daily lives.
These changes can include using reusable bags, bottles, and containers, as well as avoiding single-use plastic products.
By participating in Plastic Free July, we can all contribute to a cleaner and healthier planet for generations to come.
Follow along with us LIVE on social media channels EVERY.SINGLE.DAY for the month of July as we highlight some of our favorite sustainable swaps!
But where did our passion for plastic free come from? Here is a story from our owner and founder, Tiffany Miller-O'Brien:
"When my oldest daughter was in kindergarten, she came home from school upset that her playground was littered with trash. That night she made a hand written petition asking the school to install a garbage can outside and spent her recess the following day collecting signatures from her classmates. The kids spent the next few days picking up litter and making a safer and cleaner environment to spend their play times.
In 2nd grade, she saw a video on Youtube about a sea turtle getting a plastic straw removed from its nose using tools similar to the ones hanging in her dads workshop. She sat in her room for the next three days after school hand drawing detailed brochures to distribute to her peers about the dangers of plastics for animals and our environment. She wore a PuraVida “Sea Turtle Conservancy” bracelet around her wrist for years after that.
To some parents, this might just seem like cute kids play or the sweet thoughtfulness of a young and ambitious heart. For me, it symbolized so much more. These simple gestures of activism give me hope that the future generations to inhabit our planet will be more active stewards of the Earth. Hope that maybe they will be the ones to steer this ship to a course that guides consumers to products which are ethically and sustainably produced."
Anyway... that's the long story but the short question is - what can you do to reduce the use of plastics in your household? Follow along with us for the month of July for our favorite tips, tricks, and products...